We are known for our comprehensive and thorough video production process.
We work with businesses across the United States offering the highest quality video with the best possible service.
We have created commercials for businesses of all sizes. Our commercials are shown on local TV here in South Florida, nationally throughout the United States, and online where they are seen by the world.
We have an efficient process, and a unique way of working with your business.
We have the ability to create essentially any type of commercial, for any industry, all fast and with stories that make an impact.
Creativity, technique, and customer service. When you choose Zipinmedia to help you facilitate commercial video production, you’re connected to a partner that will craft video the way you would as though you had an entire video department in-house.
Learn more about our video production services or ask us about our portfolio by giving us a call at 954-419-5673 or using our online form to reach us after hours.
About Commercial Video Production
Before there was even an internet – there were video commercials, which played on TVs both locally and across the country.
Well-crafted commercials have long been the advertising method of choice for businesses large and small. Their ability to share information that is relevant to the viewer is arguably second to none.
Commercial video production also opens the door for a company to give themselves whatever character or personality they wish to convey:
This type of video opens the door for you to be whoever it is you want to be, all in a way that is easily consumed, whether it’s viewed on TV or online.
That is where professional commercial video production comes into play. This is why so many different organizations, large and small, choose Zipinmedia to create and produce their commercial videos.
Zipinmedia is a Florida-based video production company.
What makes us different from other video production companies is that we connect with your organization as though we were a part of it.
In an ideal world, every business would have its own in-house video production team.
Here in the real world, few companies have the resources – or even the need – to hire, train, manage, and monitor that many experienced staff members. It’s why we’ve been contacted not only by SMBs, but also Fortune 500 companies, looking for someone to partner with them to create the videos they need.
We will provide you with:
A team that knows and understands the technology of video.
A team that can provide footage from multiple angles, with multiple cameras.
A team that understands how to tell a story through video.
A team that can tell a story through film.
A team that can schedule actors, create animations, and more.
But it’s also what has shaped the way we operate. We don’t produce videos as though we’re a third-party vendor. We produce video as if we worked in-house – taking a personalized and professional approach to video production that gets to know you.
If you have an entire idea and script outlined and would like us to put it together, we can help.
Zipinmedia is also a full-service video production company, which means if you need additional video beyond commercials, we can assist there as well.
With over 40,000 videos created across well over 100 different industries, Zipinmedia is available to take your idea and help you reach your goals.
Our Commercial Video Production Services
The purpose of advertising video production is to create a video that captures attention and creates a memorable impression on the viewer.
That means that this type of video has the be created differently.
It has to have as much information as possible in a shorter time.
It has to be memorable, ideally capturing attention but at least meeting the target audience where they are.
It has to also be perfect, as few people have the patience to sit through bad commercial video ads.
With all of our experience in commercial video productions, we’re confident that we can craft a video that matches the narrative you want for your company.
In addition, commercials these days can be found in two separate mediums, and we are able to make adjustments to the commercials to match the medium.
These include the following:
Television Commercial Video Production
TV commercial video production has changed considerably.
You need quality, which is why working with an experienced commercial videographer and a team of highly skilled editors is the best choice. We are able to plan every part of what makes an effective video, and can adjust based on your budget to determine if we need:
Online commercials are arguably becoming more common as technology improves.
Commercial Video Production Videographers and Videography
Types of Commercial Advertising Videos
The following are some of the different types of commercial videos that you may consider, but we want you to know that video can be creative and doesn’t have to fit into specific boxes.
15 or 30 Second Spot Videos – Traditional commercials, called “Spots,” are often sold in 15 to 30 second increments. We can design commercials directly around that length to help spread brand awareness, introduce a product, and much more.
Explainer Videos – Explainer videos are more commonly used on websites, but can also be used as commercials. They describe a product or service fast, in a way that is easy to digest.
Company Profile Videos – Commercials are typically short, 15 to 30 second clips. That doesn’t always leave enough time to “Sell” but it does leave a lot of time to the brand.
Product Demonstration Videos – Similar to explainer videos, sometimes, you need to introduce as many people as possible to a new product. Product demonstration videos make it possible to show everyone how useful your product is.
Employee Portrait Videos – Many companies have been using employee portrait videos as a way to humanize the workplace. These commercials typically feature one or more employees, explaining their story and their connection to the work they do.
Live Footage Videos – Live footage commercials are niche commercials typically used to market events, although they can be used to show the inside of a workplace.
Video is a type of creative media, and as such there are very few limitations about what you can do with it.
If you need something different, or if you’re relying on us to decide what type of video to do and we believe that there is some unique approach we should take, we’ll be sure and get it done even if it does not fit these traditional categories.
Shoot Locations and Subjects
Commercials are designed to stand out in ways that are specific to your business or organization. To do that, we will need to get or create footage.
Because every commercial is unique, the type of footage we gather may be different depending on what type of organization, product, or service we’re marketing. But at any moment we may need to grab footage from a variety of sources, including:
In-House Commercial Videos
Sometimes, we need to grab our footage from you directly.
We send our commercial videographers to your workplace, or to an event that you’re sponsoring, and capture as much as we can.
We can capture live footage of people working, celebrating, or enjoying their time at your establishment.
We can also hire actors to pretend to perform those tasks but do so in a way that is realistic to the space.
Celebrity Featured Commercial Videos
Another popular style of commercial is those that feature a celebrity of some kind. These may include:
Local Celebrities
Singers/Musicians
Athletes
Famous Actor/Actresses
and More
If we believe that we need to have a famous person on screen in order to attract people to your brand, we’ll try to find the information for their agent and see what their commercial video production cost is and availability.
Animation is a great way to capture attention, as it allows you to add a video that typically can not be done as easily with real human beings.
Animation adds color, makes it easier to show information in a way that is digestible and can be completed as a standalone form of video or added to any other type of video.
Product manufacturing and distribution companies often find that the product itself is the best subject for the video.
Featuring a new product in either a television or online commercial is thus one of the best ways to make your video work for you.
Whiteboard Videos
Whiteboard style videos, which are typically – although not always – combined with animation, are a very effective way to capture attention.
We can help you create whiteboard videos that look professional and clearly explain a topic to the potential viewing audience.
These are of course only some of the many subjects that could potentially be used in your commercial video production. Because each one is unique to your business, we’ll get to know your company and brand and determine the best approach to your company’s video.
Commercial Video Production Ideas for Your Business
Who We Work With
Commercials are an effective advertising video for essentially any industry, and so it’s probably little surprise that in our experience we’ve been contacted to create commercials for businesses and organizations across a wide spectrum.
If you’re in need of commercial video production, we encourage you to contact us whether or not you see your industry on the list. However, a small sample of some of the businesses that contact us for commercial development include:
Medical and Healthcare – Building trust in the medical field is a critical component for not only helping someone choose your service but arguably for the value of the healthcare itself.
Home Services – Landscaping, pest control, electricians, and more. All of these types of businesses rely on local commercials and advertising to help them spread brand awareness.
Restaurant and Dining – Coffee and dining have always been popular with commercials, which can show how delicious the food is.
Accounting and Finance – Much like in the medical and healthcare field, most financial services rely on trust. Commercials are one of the most effective tools for building trust.
Event Organizers – When an event is coming up, it becomes critical to get as many people to sign up as possible. That often means commercials, which are advertised to a wide audience in order to get as many attendees as you can.
Car Dealerships – There are many broad industries that look to commercial advertising. But there’s no denying that local car dealerships are one specific type of business that benefits greatly from local advertising.
Any business of any kind can use commercials. Even if you do not see your industry here, it is possible to create a commercial that helps brand your organization and attract new business.
If you’ve even been thinking about commercial video production, we encourage you to contact us at any time at 305-482-1285.
Our Commercial Video Production Process
The field of video production is different from other forms of video. It’s not just about “creating a commercial.” It’s about making sure that your video shares a message in a way that resonates.
All we need from you is a goal.
We’re happy to take your input or integrate any ideas you have, but in theory, if you came to us with nothing more than a goal, we’d be able to put it to work.
As a full-service video production company, we are able to create these high-quality video advertisements by putting them through a very specific production process. Our process includes:
Pre-Production
Most of what makes a commercial great comes long before the first second of footage has been filmed. It’s all in the planning. It is within the planning stages, known as “pre-production,” that we essentially envision the entire video.
Storyboarding
Crew Management
Animation
Acquisition of Talent/Actors
Make-Up Artists
Mobile Studio
Scripting
Interview Questions
and More
We take your idea and plan everything we need to create it. Once our corporate video production team is out in the field and capturing the necessary footage, they know exactly what they need to grab for us to create a final video that tells a story.
Production
Once all the planning has taken place, a production day is when we start with the footage.
Post-Production
Even though our videographers are extremely talented, all that footage we capture needs to be edited and put together in order to tell the story. This is the post-production phase, where the editing takes place to make a final piece that is ready to be viewed.
Stage 1: Rough Cut – The rough cut is where the main edits happen. This is where we take all the footage that we captured and put it in the correct order.
Stage 2: Fine Cut – During the fine cut stage, we start adding the transitions, text, graphics, and other edits that are needed. If there were any changes we needed to make to the footage, we make those as well. Most of the finer edits take place during this stage.
Stage 3: Final Cut – Thanks to all that feedback, we can make any final corrections. Then the video is ready to be shared with you in your preferred file.
The entire process, from starting your order to the completion of the project, is usually within 3 to 4 weeks unless there is something that affects scheduling.
After the Production
If you need any other support to help more people see your unique web video ads, our experienced team can help there as well.
We are more than happy to talk to you about what “post-post-production” services we offer to help you get viewers for your new commercial.
Start the Commercial Video Production Process Today with Zipinmedia
ZipinMedia acts as a partner for video marketing and production. While we are more than happy to complete one-time or as-needed corporate videos, many companies rely on us for all their commercial production, video ad, and video testimonial needs.
We have contracts available at discounts that allow you to save money.
After over 10 years in the industry, and tens of thousands of videos, we encourage you to contact us for commercial video production at 305-482-1285.
Commercial Video Production Reviews
I reached out to a few video/production companies for an urgent project - Aaron / Zip in Media were the first to respond and were...Read More »
Shyamal Addanki
Zip-In Media provided a high quality, professional production experience. I had the pleasure of working with them as a featured fitness exhibitor at IHRSA 2022...Read More »
Lydia Warr
You can always count on Zip In to get a project done on time in a professional manner. They're incredibly friendly and accommodating, and will...Read More »
August Bomer-Lawson
Commercial Video Production by Industries
Medical
Videographers ready to help you capture your companies best moments.
Education
Videographers ready to help you capture your companies best moments.
Non Profit
Videographers ready to help you capture your companies best moments.
Financial
Videographers ready to help you capture your companies best moments.
Commercial Video Production Costs, Pricing, and Packages
Customer Packages are available for more than a single video. These are meant to be simple packages for small businesses that really just need there first video. We have more customized options if you reach out to us. Get a Quote
Commercial Video Production Articles
Commercial Video Production FAQs
Whats your starting rates?
$1800.00 for a 45 sec video which includes a 2 hour production.
Do you create Corporate Videos?
Yes we will help large and small companies develop there Branding, using video.
Post Production Services Offered?
Yes, we have a wide verity of post production services which includes, graphics, Voice over, animation, motion graphics, and more...
Do you provide a Full Service Videos production?
Yes. We will provide the crew, equipment and editing all within our production house.
Typical Turnaround Time for Most Projects?
Typically we turnaround projects within 3- 4 weeks. If you have more urgent needs, we make exceptions just talk to use about the deadlines and we will work backwards from the due date to meet your timeline.
