Types of Video Production Available from Zipinmedia

Video production often doesn’t fit perfectly within a category. Because each video is tailored to you and your goals, the video we produce for your organization may be a type of final product that doesn’t match what others have done in the past. But typically, there are some common types of video that are requested by our clients here in Miramar, and around Miami and the surrounding areas. These include:

• Corporate Video – Video has become a part of almost every business’s marketing and advertising campaigns. Video can be shared across social media, spread on YouTube, used on websites to complement other types of marketing (such as content writing/blogging), and so much more. Video has a high engagement rate and better memorability. If you want to complete in the corporate world, video is the media of choice. 
• Event Video – Onetime events are not meant to be forgotten. Event video makes sure that the memories and highlights of the events are remembered forever. We have live streaming services to broadcast events to a wider audience, along with event recap videos, speaker videos, trade show and conference floor videos, man on the street style interviews, and many other event videos to help the event last beyond its date.  
• Product Video – Before a product is purchased, it has to be desired. Our product videos, which can be promotional or simply feature a product in a way that entices the eye, help those that may not yet have seen the product envision owning it. It helps increase conversions and can be used to build customers of your business for life. 
• Training Video – Video is one of the most effective ways to digest information. As such, it is also a great way to train, especially in the age of COVID-19 where reducing in-person workloads can be valuable. Training video can also be used as a customer service tool (FAQ Videos and How-To Videos) or it can be its own product, selling training videos on specific topics to others. 
• Commercial Video – If you’re in the Miramar/Miami area, you’ve probably seen some of our TV commercials, or you’ve come across commercials we’ve created before or after your online videos. Commercials are still an effective way for your business to get noticed, and we can create the video that will capture those leads and eyes. 
• Other Video Marketing and Advertising – Video’s high engagement rate and effectiveness as a marketing, advertising, and branding tool makes it the ideal choice for organizations of all sizes. From promotional video to “behind the scenes” clips, there is so much that video can offer for those willing to make the investment.

Video remains such an effective tool for attracting attention and processing information. It’s why video production is important for all businesses in Miramar, whether you’re self-employed or managing a headquarters of a Fortune 500 company. But most people do not have an entire department dedicated to video, nor staff that are experienced with video development.

That’s why it’s so important to consider a company like our team here at Zipinmedia, where you receive some of the best quality video from a partner that is as dedicated to your growth as you are.