Web Video Production

Why Web Video?

Web video production has grown in popularity a great deal over the last few years and opens up a whole new way to market your company with professional production quality. Short web videos can be posted anywhere online, whether on your official website or on social media.

Because every business strives to get new customers and make more sales, a good marketing strategy is the key to success. Web video marketing can give your marketing strategy a boost. Web video actually gives the little guys a chance to compete with major companies who can afford to spend millions on advertising.

Talk with our Team: 305-482-1285

The Power of Online Video

Online video has an unmatched influence that is only growing. Consider this: the average person visits a website for only 48 seconds. If the website has video, that visit grows to 5 minutes and 50 seconds. Powerful, right? 

The possibilities are truly endless!

Web videos can be added to your home page to greet visitors or they can be used to add a dynamic touch to your existing articles or sales pages. You can use YouTube marketing to promote your message to a massive audience watching video online, or you can simply use video to highlight a topic of interest on social media or your website.

 Web video production is accessible for your business

Web video production is very different than the type of video production used for movies. However, high quality video is critical for an effective advertisement to truly showcase what you’re all about.

High quality web video production isn’t nearly as expensive as most people expect, while still delivering a powerful script, cutting-edge equipment, and a crew of pros to make it happen. Professional video production leaves a good impression when representing your business online, whether you post your video on your website, blog, or social media accounts.

With the various tools online, it’s easy to see how well your web video content is performing. Platforms like YouTube have great options for monitoring statistics, so you can see exactly who is watching your videos and how they found their way to your content. YouTube also allows you to add keywords to your video, so that prospective clients can find your content easily. Even if you post your video to your website or blog, there are tools available to help you track your statistics, to see exactly what impact video marketing is having on your bottom line.

Website Video Production

Of course, it’s always a learning process! If your video isn’t getting as many views as you expected, try choosing new keywords or changing the style of your videos. This is one of the many reasons it’s best to work with a professional web video production company: we can help you learn how to effectively market your new videos while giving you the quality you expect to represent your business online.

Speak with a Pro 305-482-1285

When you work with Zip in Media Productions, making a video marketing campaign is simple. Here’s how we make it happen:

  • First we determine exactly what you need from your video content
  • Our team produces high quality videos just for you. Read more about our production process.
  • To make sure your videos are perfect, we make revisions based on your feedback. Read more about how we do revision process.
  • Then your campaign is ready to go.
  • We will help you track your results so that you can keep improving your marketing strategy.

To get started building a fantastic online video marketing campaign for your business, call us at 305-482-1285, or fill out our contact form to set up an appointment with our team.

 Want to learn more about how online video production can help businesses like yours? Find tips and advice for online video marketing on our blog.

Sure you don’t want to talk it out? 305-482-1285


Talk with the Team: 305-482-1285

Our Production Process

The starting point for most videos is a script, a basic outline of the scenes and narration of the video. You can write this script yourself, or we can provide a script based on your direction. Some videos, such as testimonial videos, only require a list of interview questions. Whatever type of video you need, our team can help you through the planning process.
With the schedule and shot list prepared, everything is set for a successful production. Our team will arrive with all of the equipment and people needed to get great footage for your project. A video shoot can be a little intimidating, especially if you have never been part of one. We have experience in productions large and small, so you can be confident that everything will go smoothly.
Once we have all of the footage and other media for your video, we will start editing the piece. This process usually takes 3-4 weeks, depending on the length of the video and the level of animation needed. We will send you three versions of the video to review: a rough cut, fine cut, and final cut. You will have an opportunity to provide feedback at every stage of the process. After we complete the revisions, we will deliver the final video in any format you need.

Talk with the Team: 305-482-1285

Talk with the Team: 305-482-1285

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