Think about it, the personal approach is quickly dying. You’re inundated with emails, web copy and text messages all day long. When was the last time you even received a handwritten letter i the mail? For businesses, getting back to the personal approach is the key to connecting with your customers and reaching new ones. The best way to do that? Corporate video production.

Video is quickly becoming necessary for every business because it serves a purpose. It helps you connect with people, and it helps you educate them about what you do, what makes you different from your competitors and tells them exactly why they need your services or products. With the popularity of YouTube and other video hosting sites increasing every day, it’s time to take your business to the next level with video production to unlock your true potential. Video marketing is the future, and corporate video production is now playing a central role in businesses both large and small.

Here are just some of the reasons is time to turn to video production. Miami has many companies that can help you unlock these benefits and see a transformation in your online marketing strategy.

Great Return on Investment

Videos that have been uploaded to YouTube, your business website or social media networks can be quickly and easily found by online users. While you may be hesitant to hire a Miami video production company, keep in mind this cost is an investment with a high potential return. Videos will lead to leads, which you can convert into paying customers. The more exciting, helpful or interesting your video to your target audience, the more you stand to gain.

Improve Your Traffic

What business wouldn’t like to see a boost in online traffic? This is one of the most common complaints of businesses with a web presence, and many experts believe the majority of traffic online is generated from video. That’s pretty powerful! Did you know that having even a single, short video on your website makes it 4x more likely to be found through a search engine than a website without video?

Lower Your Bounce Rate

In case you don’t know what bounce rate means, it’s basically just an Internet marketing term that refers to the percentage of people who visit only one page on your website before leaving. Corporate video production can reduce your bounce rate. Sometimes, even with great content and an attractive web design, users will be turned away or get bored, not taking the time to read what you have to say. Why not show them instead? Video increases engagement and reduces the likelihood that your visitors will bounce.

Boost Your Rankings

A Miami video production company can help you create compelling videos, which actually boost your search engine rankings by helping more people find your website and link to it from other websites. You can also optimize your videos for search engines by using keyword-rich descriptions associated with your business, which makes these videos appear higher on search engine results pages.

Get Links from Social Media Sites

Never underestimate the power of social media in terms on marketing your business. Great video production can produce awesome, compelling videos you can share on Facebook, Twitter and LinkedIn. The more appealing your video, the more people will share it and view it. Social media networks are one of the greatest ways to reach a new audience and boost traffic to your website.

It’s time to make an investment in video production. Miami has a number of great companies who specialize in corporate video production to help you take your online marketing to the next level. Video marketing is the way of the future and it’s time to get onboard and change your strategy to reach new customers.

Behind the scenes of ''Singing with angels

Heart warming is the phrase to describe this week for Zip In Media. This week we shot a a very special music video for the incredibly gifted musician and award winning teacher, Dr.laz.

Dr.Laz is the musical and performing arts director at the Quest Center in Broward, where they cater especially to kids with special needs. Through music and the arts, Dr. Laz is able to reach and connect with these profoundly special people. While doing all that Dr. Laz also has time to write several books and even songs in his own band, Dr. Laz and the Cure. His most recent single “singing with Angels” is about the special kids he teaches. To reach more people with the message of how great these kids are, he decided to make a Music Video production highlighting the song.

The video was shot in his humble abode in Miami. The video production features Dr. Laz, his band, and his current and past students singing and playing instruments. We all had a great time and are looking forward to shooting more creative and heartwarming video such as these. We currently offer a 10% discount to not for profit institutions and educational institutions for all video production or web design in Miami, Broward, and the Palm beaches. Thank you Dr.Laz for giving us the opportunity to be with you on this production and for such a great time! We wish you much success with more musical and artistic projects in the future!

click here for more information on the Quest center and the amazing things they do there.

Every once in a while we like to give back to the community. There are a couple of non-profit organizations that we align ourselves with. These organizations do lots of good in our society and for people in general. One organization we helped recently was the Women’s International Zionist Organization.¬†WIZO was founded in Great Britain in 1920. The founders of WIZO, Rebecca Sieff, Dr. Vera Weizmann, Edith Eder, Romana Goodman and Henrietta Irwell, established Wizo to serve the needs of women and children in Israel.
We covered their most recent Mother’s Day event featuring a bazaar an internationally known artist and a fashion show right from Paris. All of this was to raise funds and awareness for the kids and families in Israel that need food and supplies. We were proud to offer our services to their event in order to make it successful. You can find out more about the Florida chapters by clicking on the image above.

Another Group that we support is the Urban Paradise Guild. One of the many things that they are about is that we all live in the city, and we all deserve to live in Paradise. Urban Paradise is our objective. Our Guild of innovative, skilled and hard-working people who have the ability to make it real. The Urban Paradise Guild was founded to bring natural habitat back to the places where we live. Our city was Paradise before it was paved. With enough dedicated effort we can transform it into Urban Paradise, where the human and natural worlds blend more harmoniously.

We have been offering our web and SEO expertise to help make sure they can reach their goals and be able to be at the level of outreach that will be good not only for Floridians but people the world over. To learn more visit www.urban-paradise.org

 

We look forward to providing excellent video and web services to Miami companies organizations and events supporting all sorts of wonderful causes.

This weeks GEO Beats shoot was a fantastic one. We shot footage of this excellent company called Davie Self-Storage. We took a joy ride through the campus taking some breath taking shots of the vast campus. We also interviewed the warm and kind staff who let us in on some great reasons why Davie Self-Storage may be the leader in Do it yourself storage. It was a great day of filming and were looking forward to capturing more footage of amazing businesses such as this. Video Production Miami We also took an in depth video of a unique cleaning service called After Hours Cleaning. For the video we met them at AMF Bowling alley. They demonstrated there cleaning with great efficiency. The staff had friendly personalities, they were really trying to strike up business with this fun and informative video. Later this week we met up with Advanced Carpet Cleaning. There really did live to the name because everything they did was advanced , They had a brand-new, ultra-mobile carpet cleaning device that only left a trail of clean behind it. That wraps up this weeks report on the latest GEO Beats; stay tuned!